Course Objectives
Students will create a cohesive ad campaign consisting of at least 3 different print ads that invite donors to support Open Doors, a non-profit providing homeless services in Norwalk.

The ads should encourage people to donate money, food, or their time to the shelter. The ads should also establish a flexible repeatable system that can be used for these and future ads.

This project won an Excellence Award in the 2025 Connecticut Art Directors Club Show.

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UX Design

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Advertising Design