Edgewell Feminine Care Brand Websites

As part of our broader partnership with Edgewell Personal Care, we designed and developed websites for their key feminine care brands, including Carefree, Stayfree, and o.b. Tampons. These sites were built using the same flexible, responsive WordPress build kit we created for Edgewell’s entire personal care line—enabling quick updates, consistent UX, and efficient brand management across global markets. Each site was tailored to reflect the voice and needs of its target audience, with a clean, modern interface and a mobile-first design. The approach balanced individual brand expression with a scalable system that empowered Edgewell’s internal teams to manage and grow their digital presence with ease.